Lyndsey Dumas Gilbert, MBA
Director, Marketing & Communications
With more than 21 years of experience in healthcare leadership, Lyndsey brings a strong background in strategic marketing, communications, member engagement, and relationship development. During her tenure with the Arkansas Hospital Association, she served more than a decade as Vice President of Education and as a member of the Senior Leadership Team, leading initiatives that connected healthcare organizations with meaningful programs, resources, and opportunities. Her experience encompasses marketing and communications strategy, digital communications and publications, audience engagement, sponsorship development, customer relationship management, event promotion, and partnership development.
Throughout her career, Lyndsey has built trusted relationships with healthcare executives, corporate partners, community leaders, and state and national organizations. Her leadership and contributions have been recognized through honors including the 2026 Distinguished Service Award from the American College of Healthcare Executives and recognition as one of Arkansas Money & Politics’ “Achievers in Their Forties” in 2025. She has also served in leadership and advisory roles with organizations including the American College of Healthcare Executives and the Arkansas Society of Association Executives.
Lyndsey holds a bachelor’s degree and a Master of Business Administration from the University of Central Arkansas and brings a strategic, collaborative approach to building relationships, strengthening engagement, and creating value for the organizations and audiences she serves.
Lauren Gaddis, DHSc, NREMT, CHSE
Senior Manager of Education, Marketing & Communications
Dr. Lauren Gaddis is a healthcare education professional focused on practical, competency-based training that strengthens clinical performance, supports healthcare teams, and contributes to patient safety.
Her experience spans from hands on clinical experience to leadership role in medical education. Most recently, her role was in simulation program leadership in osteopathic medical education, large-scale assessment, multidisciplinary team management, curriculum development, and quality initiatives within an accredited medical institution. Her previous experience centered on simulation education, high-stakes assessment, performance evaluation, and translating quality and safety standards into clear, useful training for healthcare professionals.
Passionate about high-quality healthcare education, Dr. Gaddis develops educational resources, program evaluations, and consulting support grounded in evidence-based instructional methods. Her approach helps organizations build competency, reduce practice variation, strengthen educational infrastructure, and support standards valued by quality, accreditation, and clinical leadership teams.
Her scholarly interests include humanism in medicine, learner motivation, and quality of patient care, especially how supportive education environments can foster clinical competence, empathy, presence at the bedside, and workforce resilience.
She holds a Doctorate in Health Science (DHSc.) in Clinical and Educational Leadership from the George Washington University School of Medicine and Health Sciences, an M.S. in Biomedical Science with a concentration in Medical Simulation from Philadelphia College of Osteopathic Medicine, and credentials as a Certified Healthcare Simulation Educator and Emergency Medical Technician.
As part of the SRC team, Dr. Gaddis works collaboratively with healthcare programs and professionals to develop educational materials and programs aligned with designee needs, organizational goals, and healthcare quality priorities. Her work is intended to support stronger programs, more consistent practice, and improved quality of patient care.
Katrina Jones
Coordinator, Accreditation Fulfillment
Managing SRC’s Fulfillment Center is tedious and demanding. More than ten years of graphic design and customer service experience qualifies Katrina Jones for the job. Ms. Jones is responsible for creating, ensuring the accuracy of, and managing the timely delivery of awards and merchandise to recipients in nearly 30 countries participating in more than 100 SRC accreditation programs. She ensures proper inventory management, as well as close coordination with print and logistics vendors. Ms. Jones is also responsible for announcing new designees on SRC’s various media platforms. She earned her bachelor’s degree in art from Florida State University.
Katie Rivich
Coordinator, Design & Marketing
Based in Chicago, Katie Rivich draws on more than ten years of experience across a range of industries—from small startups to established international corporations. Her background includes print production, multi-channel marketing strategies, and brand development. A passionate designer, Ms. Rivich strives to make a positive impact through thoughtful and effective design. She enjoys finding creative ways to communicate and connect with diverse audiences. Ms. Rivich holds a Bachelor of Fine Arts in Graphic Design from the Minneapolis College of Art and Design.
As a key member of SRC’s Marketing and Communications team, Ms. Rivich plays a vital role in developing a wide range of creative assets that build brand awareness, strengthen social media presence, support marketing strategies, and contribute to internal communications.
Cesar Valtierra
Coordinator, Designee Marketing
Cesar Valtierra is a skilled graphic designer with a wealth of experience across advertising agencies, freelance clients, and healthcare marketing. His work includes a wide range of creative projects, from corporate logos to intricate illustrative posters, showcasing his versatility and commitment to design excellence.
As the Designee Marketing Coordinator for SRC, Mr. Valtierra applies his design expertise to developing marketing materials for accredited providers, enjoying the diversity of projects it offers. Whether a project calls for creative freedom or adherence to strict brand guidelines, his passion for design ensures both style and professionalism in every piece he creates.
Mr. Valtierra holds a Bachelor of Arts degree in graphic design from the University of Texas at El Paso.
