Business Development

Alex Waychoff
Director, Business Development

Alex Waychoff is responsible for SRC’s US sales and marketing activities. Prior to joining SRC, Ms. Waychoff spent more than ten years in the medical device industry, collaborating directly with doctors, hospitals and pharmaceutical companies. At SRC, this experience enables her to develop a close working relationship with prospective accreditation program applicants. Ms. Waychoff earned her bachelor’s degree from Lafayette College in Easton, Pennsylvania.

Daniela Casagrande, BS, MSc, PhD
Manager, International Business Development

Daniela Schaan Casagrande earned her Bachelor of Science degree in nutrition from the Methodist Institute of Education and Culture (Instituto Metodista de Educação e Cultura), Porto Alegre, Brazil. She earned her Master of Science in endocrinology from the Federal University of Rio Grande do Sul School of Medicine (Faculdade de Medicina da Universidade Federal do Rio Grande do Sul (UFRGS), Porto Alegre, Brazil and achieved a PhD from Duke University. Dr. Casagrande has also participated in a Duke University research fellowship.

Dr. Casagrande worked as a bariatric nutritionist at The Center of Obesity and Metabolic Syndrome of São Lucas Hospital of PUCRS (Centro de Obesidade e Síndrome Metabólica do Hospital São Lucas da PUCRS, Brazil) from 2000 – 2014. During her tenure as Nutrition and Research Coordinator for her bariatric surgical and clinical diagnostics team, she led her hospital and surgeons to becoming an SRC Center of Excellence and guiding them through the site inspection process. She also has extensive experience within the Brazilian University system, working as a professor at the University of Vale do Rio do Sinos (Universidade do Vale do Rio do Sinos) and at The Foundation Institute of Cardiology of Porto Alegre (Instituto de Cardiologia de Porto Alegre).

Dr. Casagrande has served on two medical society boards. She was a member of the Board of Directors of the Brazilian Obesity Society (Associação Brasileira para o Estudo da Obesidade e Sindrome Metabólica – ABESO) from 2003 to 2005. Dr. Casagrande also served on the board of directors of the Metabolic and Bariatric Brazilian Society – RS Chapter (Sociedade Brasileira de Cirurgia bariátrica e metabolic – capitulo RS) from 2003 to 2010. She has published 14 manuscripts, five book chapters and several articles in Grey Literature.

Frances Myers
Manager, Business Development

Frances Myers has years of experience in the customer service industry as well as the management of small, startup companies. Ms. Myers supports the Business Development team and is in charge of communications with prospective accreditation program applicants. She also works closely with the Marketing and Communications team to assist with creating marketing materials.

src business development team